Where To Send Your Traffic

Now that you know how to drive quality traffic where do you send it? You want to send your traffic to a website that will capture some sort of information from your visitors because you need to have a way of following up with that visitor.

It’s no use sending all of your traffic to an information website or a replicated corporate website that’s just going to give your prospect a bunch of information, you need to have a way of tracking who visits your website and out of those visitors who are the ones interested in what you have to offer and a way to follow up with those visitors.

This is where a lead capture page or landing page is used to capture the name, email and sometimes phone number of the visitor on your website. This information forms a database that allows you to follow up with these visitors and that is called building your list of cold prospects.

The information is entered in your email auto responder and they get automatic email messages sent to them on a regular basis that communicate with them. Here is where you begin to build a relationship with your prospects by teaching or giving them something of value that can make a meaningful change in their life. They will begin to know and trust you and see what you have to offer and more willing to follow you by either signing up in you home based business opportunity or becoming your loyal customers.

So Lead capture pages or Landing pages have a job, they greet your website visitors introduce you and your home based business and invite them to continue a relationship with you. (They started the relationship when they clicked to your lead capture page.). Therefore all your traffic should be directed to this page because the keys to success in your home based business is building a list and building a relationship with the people on that list.

Tips On How To Drive More Traffic And Generate More Free Leads For Your Home Based Business

These few tips that I’m about to share can be of great benefit to all those who own a home-based business. The most important aspect of your business is marketing and all your efforts should be to drive traffic and generate leads for your home based business. Now there are different ways in which this can be accomplished listed here are some of the free methods used by the top earners to drive traffic and generate leads for their home based business.

Tip #1. Social Networking. On the Internet social networking is about meeting and networking with other professionals, entrepreneurs, home business owners and sharing information, tips, strategies and opportunities. By using these social networking sites and introducing yourself to the individuals in these communities you are meeting exactly the type of people that are interested in what you do and the type of people you want to work with. This is your target market and one of the most effective free marketing strategies to attract high quality people to your team.

Tip #2. Forum Marketing. This is a great way to drive traffic to your website visit these online forums and post some of your ideas and opinions that educate members, while branding you as a professional marketer at the same time. It will give you a chance to put your links in your signature line. This will get you that much needed traffic from forum members. However, it is important to have a captivating signature line, this will attract forum members. If you manage to attract them, then they will visit your website.

Tip #3. Article Marketing. This form of marketing is where you write articles that are rich in content and value. Your reader will view you as an expert or an authority on your subject matter. Showering prospects with free content that brings enormous value to their lives before you allow them to ever purchase from you

Tip #4. Blogging. You can introduce a large pool of potential readers to your home based business and drive traffic to your website by starting your own business blog. The most successful blogs offer interesting, newsworthy content and gives customers a reason to visit your website regularly, even between purchases. When you're creating your blog, keep in mind you want to draw readers in the first time and give them a reason to keep coming back.

Tip #5. Video Marketing. Video sharing sites (YouTube, Metacafe etc) are of course like having your very own television station, the ultimate form of mass communication because it combines the power of visual and audio. And just like having a blog, it’s totally up to you when you want to broadcast your message, how often you want to do them, and how long or short you want them to be. Oh, and it’s free.

Now there are many other ways in which you can drive quality traffic and generate more leads for your home based business. But these are a few of my recommendation if you are on a budget. So now that you know get started right away and start implementing these tips and you will be on your way to achieving success.